Dental Marketing

It’s often hard for dentists to understand the business aspect of their practice. You’re focused on providing excellent care to your patients, but you can’t do that if you can’t get them into the dental chair. AMP is ready to help you market your dental practice more effectively.
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When it comes to your practice, there are many things to focus on. Primarily, you want to market yourself effectively so that you see more business. This means more patients call to schedule appointments, and your current loyal patient base stays intact.

AMP understands that every dental practice requires dentist marketing. You must know what the competition is doing and one-up them. However, you also need to focus on what matters to you. Dental office marketing can help you in many ways. If you’re not sure where to start, we can assist. It’s up to us to find the right advertising platforms for you to use. We do that by assessing your practice to figure out where you are currently.

Then, we can work on the right methods and platforms to use so that you see more patients coming in through the doors. From there, we figure out how to keep things going so that you routinely have clients, even if some of them leave.

Dental Marketing Services

When you choose your dental marketing services, it’s important to hire the right marketing agency to help you. AMP offers consulting services. However, when you work with us, it’s something we figure out for you. This means we provide recommendations and help you with your marketing efforts.

You want to look for an agency that offers personalized service. Your practice is unique, and it should be treated that way. This means finding the best solution for your goals and style.

The agency also has to work on an as-needed basis. If you get into a long-term contract and aren’t happy, you may have to pay more to go elsewhere. It also has to focus on you, and communication is essential here. This means that your representative discusses everything and ensures that you understand what’s happening.

Competition is always going to be rough for you as a dentist. However, if the agency you work with also helps other practices in your region, you’re pretty much competing with yourself. Make sure that the marketing company you choose is transparent and helps one dentist per location.

Events and Speakers

Most dentists don’t host events or hire speakers for them, but this is a great marketing tool. If you’ve opened up a new practice or recently moved, it’s time to tell everyone about it. When you have an event, it brings in your regulars, but it also opens the eyes of potential clients.

Now, it’s time to think of hiring a motivational speaker or someone funny to commentate. That way, everyone is impressed, and they want to be your patient. When you focus on things outside of the box, you’re going to improve your marketing efforts.

Dental SEO

SEO is one of the most important aspects for your business, and it all boils down to your website and the content you put out on the internet. Search engine optimization is the best way to get more patients directly from Google. AMP understands this and can help you choose the right marketing efforts and methods.

That way, you have engaging content on your site. This means Google can find it. As people search for specific keywords, your information pops up. The person can go to your site, learn more about you, and decide to schedule an appointment (also online) or call for more information. If people don’t know you’re there, they can’t use your services. When that happens, you don’t see new patients come into the office.

The Right Methods

You’ve got to use the right marketing tactics to get results. However, you may not know where to start or how to do this. AMP is there to help you. We can recommend different marketing agencies, help you create more engaging content, and get your website designed to be more modern and sophisticated.

From there, you’re going to see improvements, but we also have metrics in place to measure the success of your efforts. That way, you know what’s working and can continue doing it to achieve your goals. You also learn what doesn’t work so that you can make changes and see progress.

Dental Website Design

Did you know that your website design matters significantly? Many websites aren’t created to convert traffic from Google into new patients. They’re often called leads, and lead generation is essential if you want to have an influx of clients at your door.

AMP recognizes the need for a quality website. If you already have one, we can help you streamline it so that it is responsive. That means it works on any device. However, dentists who don’t have a website can have one created, and we know how to make it all happen. When we’re by your side, you get the assistance you need whenever it’s necessary.

We also listen to you and your needs to make sure that we’re doing what’s best for you. This entails various things, but it comes down to being there for you and helping you get what’s necessary to succeed.

Our Results Speak for Themselves

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Why AMP Outperforms Other Dental Marketing Firms

You want the best when it comes to dental practice marketing. Right now, you may not be faring so well and have many open appointments that you need to fill. That means you want to move fast and get the help you require. AMP is beside you each step of the way and can offer advice and tips to succeed.

Ultimately, we take into account where you are, what you can handle, and how you should go about dentist marketing. It’s different for each practice, but you know you’re going to see results with time. Just be patient because it’s not an overnight success feature. Before you can be the best, you have to put in the effort. This means learning about SEO and taking our advice because we’re pros. In a sense, we make it easy to know what to do and when. That way, you can focus on other tasks.

The Benefits of Dental Practice Marketing

Dental office marketing is essential and a great way to promote your business. Because it’s so effective, you can see results sooner. This means more people are coming to your office and choosing you over the competition.

You’re also going to increase your practices’ online visibility, especially if you focus on digital marketing. This often happens through SEO so that you’re shown on the first results page.

On top of that, dental practice marketing can improve the recognition of your office and instill brand loyalty. People are likely to choose a practice they’ve heard about and read about. You’re online, so you seem more trustworthy. Once the patient arrives, it’s up to you to wow them so that they return again and again, but you can’t do that until they know about you.

Effective Marketing for Your Dental Practice

There are so many things that go into effectively marketing your dental practice. We don’t expect you to know what they are, but we do. When you hire AMP, you get our years of experience. Since most of us have been dentists, we know what you’re going through and understand what works to apply it to your practice.

Local Awareness

Google is a great search engine because it shows people local results. If someone searches for a dentist, they don’t want options in another city or state. Therefore, you’re really only competing with practices in your area.

With AMP by your side, you can create more local awareness so that you see patients from your hometown. This makes you part of the community. It’s all about being specific and targeting the right audience, and we can help you achieve your goals. That requires particular keyword placement, ensuring the site is streamlined, and creating the right content and advertisements.


Most dentists don’t realize that demographics are a big deal. For example, if you want to promote your ability to perform dental implant surgery, you need to tailor the ads to people of a specific age or with a particular issue.

With social media, it’s much easier to target your audience through Facebook Ads. AMP can help you achieve your goals and can create campaigns that meet all of your needs. This often means having more than one promotion. That way, you tailor it for a specific group of people, such as those who need emergency services or implants.

The Wave of the Future

Dental office marketing has taken on a new meaning, and most of what you do is going to be online. Even older generations have smartphones and use the internet to keep in touch with family. Therefore, you want to make it easier for them to come to you.

When you go above and beyond the norm, you’re showing that you care. For example, if you automate the process of sending appointment reminders, people don’t have to call in to make sure of when they should be there.

It’s also important to have click-to-call ads. If someone searches for your practice, they can call right from Google (if they’re on a smartphone). Ultimately, it provides a sense of urgency, and they know they can call immediately and get everything set up.

Dental Marketing FAQs

We understand that you have many dental marketing agencies available to you. However, they’re often generalized. You’ve still got questions, and we want to make it easy to choose us as the best option. See if the below questions help with your concerns or call to ask anything!
Q: Can I Get New Patients from Google?
A: Yes, it is possible to gain new patients from Google. However, it’s also a process. You’ve got to have a website and a social media presence. From there, you need SEO-optimized content that’s responsive on all devices. There’s also paid advertising, and the best part is AMP is there to help you get through it all. We know you don’t have the time or skills to do it, and we step up and assist!
Q: Is It Possible to Avoid Those “Nightmare” Patients?
A: Every dental practice has that one patient that complains about everything, threatens the staff, and never pays. While you want new clients, you don’t need to fear the ‘nightmare patient.’ When you use our services, we make sure to target the right people. That way, you have clients that need your help and are pleasant to deal with.
Q: Can My Practice Succeed with Only Word of Mouth Marketing?
A: Word of mouth marketing ultimately means that your patient was happy and told others about the experience. That makes them give you a try and like you, and the process continues. It’s a great marketing tactic, and it’s highly effective. However, it’s not likely that you can survive on that alone. We offer many techniques and methods to ensure that you get the results you want.
Q: Can SEO Be Attributed to Our Bottom Line?
A: You want to make money (see a better bottom line), and the best way to do that is to connect your SEO efforts to the metrics you use for ROI. We know this may seem confusing, but we’re here to help you achieve all of your goals. Though it’s a process, this investment is going to help you for many years to come.

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Does Your Dental Office Need a Marketing Boost?

If you have been focused on getting new patients and haven’t been successful, there’s an issue. However, you don’t have to flounder and try to no avail. AMP is here to help you give your marketing tactics a boost.

We’ve got many methods and options that are known to work. However, we also understand that you’re a unique practice and require customized strategies. Therefore, we take that into account when you hire us.

Ultimately, we focus on digital marketing, but we also look into more traditional forms. If you’re tired of wasting money on dental office marketing that doesn’t work for you, please call us. You know we’re going to work hard for you and help you achieve success and grow your practice.